We build lead generation systems for plumbing & HVAC firms around one core goal,

More Boiler Swaps & Heat Pump Installs. Higher Margins.

Our services
Plumbing & HVAC onlyExclusive leadsBoiler swaps & heat pumps
Flow Plus PlumbingFlow Plus PlumbingBoilers & heat pumps

Qualified ready-to-buy leads came in instantly through your marketing efforts. In fact I got my first leads within the first 24 hours.

Owner, Flow Plus Plumbing

Lead Generation Systems Built for Install Work

17

Homeowner enquiries in month one

10

Quotes booked into the diary

24hrs

To the client's first lead

1

Trade we work in, plumbing & HVAC

We are a specialist team working with plumbing and heating firms only. From strategy through execution, we use real numbers to guide decisions, sharpen campaigns, and turn local demand into booked install work. All while zeroing in on one ultimate goal,

Your booked installs and profitability.

What we do

Powering Install Work with Marketing & Lead Generation

Boiler & Heat Pump Ads

Tight Google campaigns aimed at homeowners ready to replace, not free-quote hunters.

Local SEO & Map Pack

Your Google Business Profile built so local install searches land on you, not the big nationals.

Landing Pages & CRO

Pages built for boiler swaps, heat pump grants and HVAC quotes, designed to convert.

Lead Alerts & Follow-up

Every enquiry hits your phone in seconds, with follow-up so nothing goes cold.

Grow your firm with PH&G

Our numbers speak for themselves. In the first month with one heating firm we generated 17 homeowner enquiries and 10 booked quotes, all in their own patch, all exclusive to them.

We do not spread ourselves across every trade. Plumbing and heating is all we do, which is why the campaigns speak the language your customers actually use when they are ready to spend thousands on a new system.

Our clients

Quiet diary to van packed in 30 days

Family-run plumbing & heating firm. Gas Safe. New start. Sick of splitting their margin with directories. Here is the first month on the tools with us.

Flow Plus Plumbing

The client

Flow Plus Plumbing

Boilers · Heat pumps · Full system upgrades · Est. 2025

Gas Safe registeredMCS-readyFamily runLocal patch
Before us
  • · Quiet diary, chasing mates' referrals
  • · Bidding on directory leads, splitting margin
  • · No inbound calls for boiler swaps
  • · Van sat still 2 to 3 days a week
After 30 days with PH&G
  • · 17 homeowners on the phone about heating
  • · 10 quotes on the diary, all local
  • · WhatsApp pinging with new enquiries
  • · Booked out before month-end
Exhibit A · Lead trackerFlow Plus Plumbing lead tracker showing 17 homeowner enquiries in the first month
Every unique enquiry, day by day. Nothing is dressed up.
Exhibit B · From the clientWhatsApp message from Flow Plus Plumbing confirming booked jobs
Client details blurred. The number is not.

Testimonials

Straight from the firms on the tools

Qualified ready-to-buy leads came in instantly through your marketing efforts. In fact I got my first leads within the first 24 hours.

Owner
Flow Plus Plumbing
Full call with the Flow Plus team. No script, no edits.

Take this plumbing & HVAC owner on a journey

From quiet diary to van packed

The problem

Your phone only rings for leaks and blockages

The diary is full of £80 callouts. Every time you quote a boiler swap, the homeowner says they will think about it. Meanwhile, your best engineers are fixing taps while the install calendar sits empty.

What it costs

One missed install is worth a month of callouts

A single heat pump install pays more than a hundred small jobs. But the leads you really want are being captured by the big directories, the national firms, and the installers who actually showed up on Google first.

The solution

A lead system that only brings install work

We build campaigns that speak to homeowners ready to replace, not just repair. Your ads, landing pages, and follow-up all point at one thing: more boiler swaps and heat pump installs in your patch, exclusive to you.

See the results

Published writer in the plumbing & heating industry

Featured in Together We Count

Homeowner researching local heating firms on a laptop
togetherwecount.co.uk
Together We Count

Found on Google, Lost on the Quote

Two customers ring your heating firm each month and only one is an emergency. Here is how to get found by the researching customer worth thousands, and be ready when they call.

Read the full article

Jobs we prioritise

The kind of jobs we fill your diary with

£2k to £4.5k
per install

Boiler & furnace swaps

One clean day on the tools, one happy homeowner, real profit. The bread and butter of a healthy install diary.

  • Homeowner ready to buy
  • Exclusive to you
  • Repeats and referrals for years
£8k to £14k
per install, after grants

Heat pump installs

Grant-eligible homeowners with real intent. One of these a month changes the shape of a small firm's year.

  • Grant-backed, price-insensitive
  • Long payback for you
  • Recurring service year after year
£3k to £8k
per install

HVAC & AC installs

A natural upsell from a new boiler or heat pump. Same homeowner, bigger ticket, more margin on the same week.

  • Same lead, bigger ticket
  • Aircon, ducting, full HVAC
  • Repeat service every spring

Job values are illustrative market ranges. Your patch, spec and margins will vary.

How it works

Four steps. Nothing hidden.

  1. 01

    We map your patch

    We check how many homeowners are searching for boiler swaps and heat pump installs in your area, right now.

  2. 02

    We build the campaign

    Landing page, ads, tracking, follow-up. All aimed at high-intent install work.

  3. 03

    Leads come to you

    Exclusive to your firm. Straight to your phone and inbox. No shared portal.

  4. 04

    You quote and install

    You do what you do best. We keep the diary full and show you every lead and booking.

The Install Job Machine ebook cover

Free guide

The Install Job Machine

A no-fluff PDF for plumbing & HVAC firms who want to stop chasing low-ticket call-outs and start filling the diary with boiler swaps and heat pump installs.

  • Why directory leads race you to the bottom, and what to run instead
  • The three lead sources that actually put install work on the calendar
  • How to price and pitch a heat pump quote so grant-ready homeowners say yes
  • The two-week test to see if your patch has real install demand

PDF, 15 minute read. No spam, unsubscribe any time.

Lets talk

See exactly how it would work for your firm

Tell us your company name and postcode area. We will record you a free 5-minute video showing exactly where your next boiler and heat pump installs would come from in your patch.

No call, no meeting, no obligation. Watch it with a brew. If it makes sense, reply. If not, keep the ideas.

No call, no meeting, no obligation. One reply from a real person, usually within two working days.